Tweets, Hashtags, and Backchannels oh my!
Greetings all, we're looking forward to seeing many of you in Miami very soon!
For example, future Tonight Show host Jimmy Fallon does a lot of bits using hashtags. He'll suggest a hashtag, like #dadquotes, and then read some of the funniest posts using that hashtag (see it here). Though this example is silly, hashtags are actually powerful tools for collecting and sharing user-generated content. They are often used to share information related to an event, whether it's an emergency like a natural disaster, or a planned event like a conference. You can use the official SCRA hashtag #scra2013 to share content related to the SCRA biennial.
See what other people post about SCRA by searching for the official #scra2013 hashtag on Twitter or a similar service, looking at the SCRA Twitter feed on scra27.org, or checking the SCRA Biennial tagboard to see what Biennial conversations are happening on a variety of social media sites. Then get in on the action and start using the hashtag on your posts. You can use the hashtag on Facebook, Instagram, Vine, or Google+ and get in on the backchannel. A bonus feature for Instagram users is that if you use the hashtag when posting new Biennial-related photos, those photos will automatically get added to the Biennial photo album on the 2013 Biennial Facebook page.